Just returned from a great social media panel entitled “Leveraging Social Media to Accelerate the Customer Lifecycle“ put on by Red Door Interactive, one of the newer additions to Denver’s digital marketing scene. Red Door has built a strong presence in San Diego and opened a Denver office a year and a half ago to [...]
Filed under: Best Practice Tips, Educational Presentations | Tagged: Facebook, social media, social media monitoring, Twitter | Leave a Comment »
I previously talked about the importance of brands monitoring their mentions in social media. (See post entitled “Monitor social media to find helpful consumer insights“). I just saw this October 2009 survey from AdAge and Infegy that listed the brands receiving the most mentions and what percentage of those mentions were positive (Infegy’s Social Radar [...]
Filed under: Compelling Datapoints, Exciting News | Tagged: social media monitoring | 1 Comment »
Consumers have shifted more of their conversations online in recent years. The Internet has made it easier to find someone to discuss anything from the latest Quentin Tarantino movie, to where to stay when visiting Hawaii, to the best digital camera for under $200. Shoppers are especially keen on taking their discussions online. Forrester Research [...]
Filed under: Best Practice Tips, Educational Presentations | Tagged: social media monitoring | Leave a Comment »
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